Edinburgh Fringe Stunt
In 2009, he announced as a publicity stunt that he would be sponsoring the Edinburgh festival comedy awards that had previously been called the if.comedy or Perrier awards. He claimed he had purchased the naming-rights to the awards for "£99 with his mother as a judge". This was reported as fact in various publications and lead to threat of a lawsuit from the award's rights holder and being fired by his theatrical agents.
Read more about this topic: Lewis Schaffer
Famous quotes containing the word fringe:
“In the Japanese
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two syllable word
tells of
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—Denise Levertov (b. 1923)