Corporate Relationships
Durant Motors attempted to be a full-line automobile producer of cars and fielded the Flint, Durant, and Star brands which were designed to meet Buick, Oldsmobile, Oakland and Chevrolet price points. Billy Durant also acquired luxury car maker Locomobile of Bridgeport, Connecticut, at its liquidation sale in 1922; in theory Locomobile gave him a product that would compete against Rolls Royce and Pierce-Arrow. Durant Motors had a relationship with the Dort, Frontenac and DeVaux automobile name badges. The Rugby line was the export name for Durant's Star Car line. However, from 1928 to 1931 Durant marketed trucks in the US and Canadian markets under the badge Rugby Trucks. The Princeton, a model aimed at the Packard and Cadillac price point was planned, but never realized; also planned was the Eagle car line but it never made it off the drafting tables.
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Famous quotes containing the word corporate:
““It’s hard enough to adjust [to the lack of control] in the beginning,” says a corporate vice president and single mother. “But then you realize that everything keeps changing, so you never regain control. I was just learning to take care of the belly-button stump, when it fell off. I had just learned to make formula really efficiently, when Sarah stopped using it.””
—Anne C. Weisberg (20th century)