While she founded the New Zealand National Organisation for Women, Purdue fell out with many New Zealand feminists when she espoused active anti-abortion views and joined SPUC (the Society for Protection of the Unborn Child). After liberal Catholic novelist Daphne de Jong and others established Feminists for Life in New Zealand, Purdue became an early member. Purdue became increasingly socially conservative from the 1970s onward. In 1983, "Feminists For Life" changed its name to Women for Life, reflecting its change to a socially conservative organization that opposed feminist social and political reforms, as its original members left. As she aged, she suffered from restricted mobility, abandoned the Labour Party after it embraced pluralism and social liberalism, and joined the New Zealand National Party. This occurred despite the introduction of anti-union legislation, the Employment Contracts Act, in the nineties.
During the 1970s and '80s, she campaigned against incorporation of feminist objectives within the trade union movement in the Working Women's Charter, attacked Māori moves toward reclamation of their land, language and culture, opposed homosexual law reform, and became involved in an ultimately unsuccessful campaign to prevent New Zealand ratification of the United Nations Convention on the Elimination of All Forms of Discrimination Against Women.
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