Fake Blog
A fake blog (sometimes shortened to flog or referred to as a flack blog) is an electronic communication form that appears to originate from a credible, non-biased source, but which in fact is created by a company or organization for the purpose of marketing a product, service, or political viewpoint. The purpose of a fake blog is to inspire viral marketing or create an internet meme that generates traffic and interest in a product, much the same as astroturfing (a "fake grassroots" campaign).
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Famous quotes containing the word fake:
“The rarest of all things in American life is charm. We spend billions every year manufacturing fake charm that goes under the heading of “public relations.” Without it, America would be grim indeed.”
—Anita Loos (1888–1981)