What is brand?

  • (noun): A recognizable kind.
    Example: "There's a new brand of hero in the movies now"
    Synonyms: make
    See also — Additional definitions below

Brand

A brand is a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." Branding began as a way to tell one person's cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company.

Read more about Brand.

Some articles on brand:

Information Wants To Be Free - History
... The iconic phrase is attributed to Stewart Brand ... Brand told Steve Wozniak On the one hand information wants to be expensive, because it's so valuable ... Brand's conference remarks are transcribed in the Whole Earth Review (May 1985, p ...
Rebranding
... the creation of a new name, term, symbol, design, or combination thereof for an established brand with the intention of developing a new, differentiated identity in ... identity, rebranding should be part of an overall brand strategy for a product or service ... This may involve radical changes to the brand's logo, brand name e.g.orphan initialism, image, marketing strategy, and advertising themes ...
Finlux
... Finlux is a brand of consumer electronic related products, ranging from radio receivers to plasma televisions and DVD players it was also the name of two companies ... Over the years, the brand has been owned by several international companies ...
Bernhard Von Bülow - Chancellor - Scandal
... during the Harden-Moltke scandals, Adolf Brand, the founding editor of the homosexual periodical Der Eigene, printed a pamphlet alleging that Bülow had been blackmailed for engaging in homosexual ... Sued for slander and brought to trial on 7 November 1907, Brand asserted that the Chancellor had embraced and kissed his private secretary, Privy Councilor Max ... Taking the stand, Eulenburg defended himself against Brand's charge by denying that he had ever held such events, and against Bülow's insinuation by claiming that he had never engaged in same-sex acts, which ...

More definitions of "brand":

  • (verb): Burn with a branding iron to indicate ownership; of animals.
  • (verb): Mark or expose as infamous.
    Synonyms: post
  • (noun): A cutting or thrusting weapon with a long blade.
    Synonyms: sword, blade, steel
  • (noun): A piece of wood that has been burned or is burning.
    Synonyms: firebrand
  • (noun): Identification mark on skin, made by burning.

Famous quotes containing the word brand:

    Censorship is never over for those who have experienced it. It is a brand on the imagination that affects the individual who has suffered it, forever.
    Nadine Gordimer (b. 1923)

    The question mark is alright when it is all alone when it
    is used as a brand on cattle or when it could be used
    in decoration but connected with writing it is
    completely entirely completely uninteresting.... A
    question is a question, anybody can know that a
    question is a question and so why add to it the
    question mark when it is already there when the
    question is already there in the writing.
    Gertrude Stein (1874–1946)

    To a maiden true he’ll give his hand,
    Hey lillie, ho lillie lallie,
    To the king’s daughter o’ fair England,
    To a prize that was won by a slain brother’s brand,
    I’ the brave nights so early.
    —Unknown. Earl Brand (l. 67–71)