In March 2002 the freelance designer Karin Jimfeldt sat down with the word artist Per Holkneekt; 30 minutes after that meeting the brand Odd Molly was created.
The core idea of the company was to let uninhibited design intuition lead the way, bringing forward a fabulous and positive message to women. To make the clothes look great were not the only key ingredients, but also to make the user feel great, using the cornerstones of love-courage-integrity.
Odd Molly can today be found in 1,500 supreme locations in 40 countries.
Read more about this topic: Swedish Fashion
Other articles related to "odd molly":
Odd Molly is a brand owned by the company Odd Molly International AB and was founded 25 March in 2002. Their main production is in clothing and accessories, but new product categories are planned such as sunglasses and optical lenses. The companies sales has more than doubled every year.
Odd Molly International AB is listed on the Stockholm Stock Exchange since June 2007 (list: First North).
The company's founders are Karin Jimfelt-Ghatan, Per Holknekt, and Christer Andersson. The CEO is Christina Tillman. The board is situated in Stockholm.
Number of shareholders was 3 367 at 31 December 2008 whence 95 percent was registered in Sweden. Odd Molly International AB's turnover was 267,7 MSEK 2008. Their products can be found in more than 1600 shops in more than 38 countries.
The history behind the brand name Odd Molly is from the reality of the 80's when one of the founders, Per Holknekt, was a professional skater in USA. Past time worldelite attracted a lot of female fans who went to great length to get the guys attention. All but one, she was selfconfident and let her laughter, heart and charm win her way. Of course it was her that the guys liked most and that personality is injected in the brand Odd Molly.