Scott Pilgrim vs. the World was planned as a film after the first volume of the comic was released. Wright became attached to the project and filming began in March 2009 in Toronto. Scott Pilgrim vs. the World premiered after a panel discussion at the San Diego Comic-Con International on July 22, 2010. It received a wide release in North America on August 13, 2010, in 2,818 theaters. The film finished fifth on its first weekend of release with a total of $10.5 million. The film received generally positive reviews by critics and fans of the graphic novel, but it failed to recoup its production budget during its release in theaters, grossing $31.5 million in North America and $16 million overseas. However, the film has fared better on home video, becoming the top-selling Blu-ray Disc on Amazon.com during the first day it was available and has since gained a cult following.
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