Self-categorization Theory - Aspects of The Theory - Determinants of Categorization - Perceiver Readiness

Perceiver Readiness

Perceiver readiness, which Turner first described as relative accessibility, “reflects a person’s past experiences, present expectations, and current motives, values, goals and needs”. It is the relevant aspects of cognition that the perceiver brings to the environment. For example, a perceiver who categorizes frequently on the basis of nationality (e.g., “we Americans”) is, due to that past experience, more likely to formulate a similar self category under new conditions. Accordingly social identification, or the degree to which the group is valued and self-involving, may be thought of as an important factor that affects a person’s readiness to use a particular social category.

Read more about this topic:  Self-categorization Theory, Aspects of The Theory, Determinants of Categorization

Famous quotes containing the word readiness:

    The most considerable difference I note among men is not in their readiness to fall into error, but in their readiness to acknowledge these inevitable lapses.
    Thomas Henry Huxley (1825–95)