Daktronics - Major Product Groups - Commercial

Commercial

Commercial products include displays for businesses, municipalities, and non-profit organizations. Daktronics commercial products division supplies signs for quick-serve restaurants, petroleum marketers, retail outlets, and many other businesses and organizations. The signs supplied to businesses typically have lower refresh rates than full video displays. These displays are typically seen in front of stores, gas stations, casinos, restaurants, and hotels.

Another major revenue-generating component of the commercial products division is the digital billboard division. Daktronics leads the industry in digital billboard installations with more than 500 as of September 17, 2007. In 2007, Daktronics released a new digital billboard product, the Valo OT digital billboard. Daktronics claims the billboard is very popular among outdoor advertisers because of the billboard's "optimized" pixel layout, reduced weight compared to previous models, and lower power consumption compared to previous models.

  • Sign at Taylor Kia, advertising Taylor Cadillac - Sylvania Twp, Ohio

  • Valo Digital Billboard - Eatonton, Georgia

  • Coffee Cup Fuel Stop - Vivian, South Dakota

Read more about this topic:  Daktronics, Major Product Groups

Famous quotes containing the word commercial:

    There is every reason to rejoice with those self-styled prophets of commercial disaster, those harbingers of gloom,
    Over the imminent lateness of the denouement that, advancing slowly, never arrives,
    At the same time keeping the door open to a tongue-in-cheek attitude on the part of the perpetrators....
    John Ashbery (b. 1927)

    The home is a woman’s natural background.... From the beginning I tried to have the policy of the store reflect as nearly as it was possible in the commercial world, those standards of comfort and grace which are apparent in a lovely home.
    Hortense Odlum (1892–?)

    From a commercial point of view, if Christmas did not exist it would be necessary to invent it.
    Katharine Whitehorn (b. 1926)