Customer Analytics

Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. Marketing provides services in order to satisfy customers. With that in mind, the productive system is considered from its beginning at the production level, to the end of the cycle at the consumer. Customer analytics is playing a very important role in the prediction of customer behavior today and takes place among social sciences.

Read more about Customer AnalyticsUses, Predicting Customer Behavior, Data Mining, Future

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Customer Analytics - Future
... By continuing to improve customer prediction techniques it will become a necessity rather than a convenient commodity for businesses to use customer ... and developing clinical trial communities are areas that customer analytics could be used in the future ...

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