Advantages
The same number of words can be compressed into a smaller time, and thus reduce advertising costs, or more information can be included in a given radio or TV ad. Another advantage is that this method seems to make the ad louder (by increasing the average volume), and thus more likely to be noticed, without exceeding the maximum volume allowed by law.
Read more about this topic: Time-compressed Speech
Famous quotes containing the word advantages:
“For, the advantages which fashion values, are plants which thrive in very confined localities, in a few streets, namely. Out of this precinct, they go for nothing; are of no use in the farm, in the forest, in the market, in war, in the nuptial society, in the literary or scientific circle, at sea, in friendship, in the heaven of thought or virtue.”
—Ralph Waldo Emerson (1803–1882)
“To say that a man is your Friend, means commonly no more than this, that he is not your enemy. Most contemplate only what would be the accidental and trifling advantages of Friendship, as that the Friend can assist in time of need by his substance, or his influence, or his counsel.... Even the utmost goodwill and harmony and practical kindness are not sufficient for Friendship, for Friends do not live in harmony merely, as some say, but in melody.”
—Henry David Thoreau (1817–1862)
“Men hear gladly of the power of blood or race. Every body likes to know that his advantages cannot be attributed to air, soil, sea, or to local wealth, as mines and quarries, nor to laws and traditions, nor to fortune, but to superior brain, as it makes the praise more personal to him.”
—Ralph Waldo Emerson (1803–1882)