Swedish Fashion - Ida Sjöstedt

Ida Sjöstedt

In August 2001 Ida Sjöstedt launched her first collection during Stockholm Fashion Week. Since then she has been showing on schedule, and she is also exhibiting in Paris during the prêt-a-porter weeks.

Her design philosophy have been described as tasteful kitsch or tongue-in-cheek elegance. Her aim is to create beautiful, sexy clothes for those who don't take dressing up too seriously—and who don't see fashion as something you must, instead more as something fun.

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Famous quotes containing the word ida:

    The thanksgiving of the old Jew, “Lord, I thank Thee that Thou didst not make me a woman,” doubtless came from a careful review of the situation. Like all of us, he had fortitude enough to bear his neighbors’ afflictions.
    Frances A. Griffin, U.S. suffragist. As quoted in History of Woman Suffrage, vol. 4, ch. 19, by Susan B. Anthony and Ida Husted Harper (1902)