Social Networking in The Philippines - History

History

Friendster is one of the first social networking websites in the World Wide Web when it was introduced in 2002. However, its popularity in the United States plummeted quickly in 2004 due to massive technical problems and server delays. But as it was losing its American audience, Friendster slowly gained users from Southeast Asia starting in the Philippines. Friendster director of engineering Chris Lunt wondered why its web traffic was spiking in the middle of the night, and noticed that the traffic was coming from the Philippines. He then traced the trail to a Filipino-American marketing consultant and hypnotist named Carmen Leilani de Jesus as the first user to have introduced Friendster to the Philippines, where a number of her friends live.

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