Ritter Sport - History

History

In 1912, Alfred Ritter and newly wedded wife, Clara, founded a chocolate factory in Stuttgart-Bad Cannstatt. Later it introduced its own brand of chocolate named "Alrika (Alfred Ritter Cannstatt)." When production needs required a factory expansion, the company moved to Waldenbuch in 1930, a couple of miles outside Stuttgart. The chocolate brand Ritter's Sport Schokolade produced as the square tablet known today was launched in 1932 after Clara suggested creating a chocolate bar that would fit into every sport jacket pocket without breaking.

The company's current 3rd generation owners are Alfred T. Ritter and his sister Marli Hoppe-Ritter. In 1990 they launched project(s) "Cacaonica", which supports organic cocoa agriculture and reforestation in Nicaragua and "Ritter Solar" now the European market leader of solar thermal products and Large solar thermal systems. The Ritter company owns a CHP power plant and buys additional electricity from renewable resources. The monomaterial chocolate packaging is designed to minimize its ecological footprint.

On the whole, their products are neither certified organic nor certified fair trade. However, in April 2008 they launched an organic product line called "Ritter Sport Bio".

The Ritter museum is a "hommage to the square" - to describe the Sammlung Marli Hoppe-Ritter. The collection consists of nearly 600 paintings, objects, sculptures and graphic works, a breadth of painterly and sculptural confrontation with the square form used as the design for the Ritter chocolate.

Ritter's factory is located in Waldenbuch, outside Stuttgart. They have a shop and museum there as well that is open to visitors.

Read more about this topic:  Ritter Sport

Famous quotes containing the word history:

    The History of the world is not the theatre of happiness. Periods of happiness are blank pages in it, for they are periods of harmony—periods when the antithesis is in abeyance.
    Georg Wilhelm Friedrich Hegel (1770–1831)

    Both place and time were changed, and I dwelt nearer to those parts of the universe and to those eras in history which had most attracted me.
    Henry David Thoreau (1817–1862)

    Classes struggle, some classes triumph, others are eliminated. Such is history; such is the history of civilization for thousands of years.
    Mao Zedong (1893–1976)