Private Label Brands
Fred Meyer employs Kroger's manufacturing by adding its own private label brands alongside national brand products. Aside from products labeled Kroger or Fred Meyer, one might also find the following brands at a Fred Meyer store: Kivu Coffee (locally roasted in Portland, OR & Seattle, WA), Country Oven, Everyday Living (and the more upscale eL²), F•M•V ("For Maximum Value") is now Kroger value, Moto Tech, Private Selection, HD Designs, Michael Morgan, Great Northwest, GNW, Curfew, Kidz Korner, Splash Spa, and Naturally Preferred. Former brands associated with Fred Meyer were My-Te-Fine, President's Choice, Fred Bear, F. G. Meyer First Choice, Personal Choice, and Perfect Choice.
Read more about this topic: Fred Meyer
Other articles related to "private label brands, private label, brands, brand":
... percent of products sold in Walmart are private label store brands, or products offered by Walmart and produced through contracts with manufacturers ... Walmart began offering private label brands in 1991 with the launch of Sam's Choice, a brand of drinks produced by Cott Beverages exclusively for Walmart ... Sam's Choice quickly became popular, and by 1993 was the third most popular beverage brand in the United States ...
Famous quotes containing the words brands, private and/or label:
“Mistakes, scandals, and failures no longer signal catastrophe. The crucial thing is that they be made credible, and that the public be made aware of the efforts being expended in that direction. The marketing immunity of governments is similar to that of the major brands of washing powder.”
—Jean Baudrillard (b. 1929)
“Good government is the outcome of private virtue.”
—John Jay Chapman (18621933)
“Teaching Black Studies, I find that students are quick to label a black person who has grown up in a predominantly white setting and attended similar schools as not black enough. ...Our concept of black experience has been too narrow and constricting.”
—bell hooks (b. c. 1955)