Facebook Beacon
Beacon was a part of Facebook's advertisement system that sent data from external websites to Facebook, for the purpose of allowing targeted advertisements and allowing users to share their activities with their friends. Certain activities on partner sites were published to a user's News Feed. Beacon was launched on November 6, 2007 with 44 partner websites. The controversial service, which became the target of a class action lawsuit, was shut down in September 2009. Mark Zuckerberg, CEO of Facebook, said on the Facebook Blog in November 2011 that Beacon was a "mistake".
Read more about Facebook Beacon: Privacy Concerns, Technology, Partner Websites, Lawsuit and Settlement
Famous quotes containing the word beacon:
“It illumineth the face, which as a beacon gives warning to all the rest of this little kingdom, man, to arm ... this valor comes of sherris.”
—William Shakespeare (1564–1616)