White Mountain Cooler was an alcoholic beverage that debuted in the US market in 1985. It was produced by the Stroh Brewery Company. By 1987, it was ranked fifth in the malted beverage cooler market.
White Mountain was originally formulated as a malternative, was the top selling brand of malternative beverages which were very popular in the mid-to-late 1980s. White Mountain was often called a wine cooler but was more accurately labeled a "beer cooler" by many as its base was an alcoholic malt beverage rather than wine. The beverage was very sweet and came in strong fruit flavors such as Wild Raspberry, Original Citrus, and Cranberry Splash that obscured the taste of its alcoholic base. It was considered a popular alternative to beer, and was often targeted toward women and younger audiences.
White Mountain was sold in 12 oz. bottles, with an alcohol content similar to that of beer (approximately 5% ABV). It was also available on draft (draught) and in 32 and 40 oz. bottles in select markets.
Other articles related to "mountain, mountains":
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... King in the mountain stories involve legendary heroes, often accompanied by armed retainers, sleeping in remote dwellings, including caves on high ... some military consequence in the history of the nation where the mountain is located ... beard, indicative of the long time he has slept beneath the mountain ...
Famous quotes containing the words white and/or mountain:
“[Paris] is dirty. It has pigeons and black yards. The people have white skin.”
—Albert Camus (19131960)
“There, on the mountain and the sky,
On all the tragic scene they stare.
One asks for mournful melodies;
Accomplished fingers begin to play.
Their eyes mid many wrinkles, their eyes,
Their ancient, glittering eyes, are gay.”
—William Butler Yeats (18651939)