Fashion - Media

Media

The media plays a very significant role when it comes to fashion. For instance, an important part of fashion is fashion journalism. Editorial critique, guidelines and commentary can be found in magazines, newspapers, on television, fashion websites, social networks and in fashion blogs. In the recent years, fashion blogging and YouTube videos have become a major outlet for spreading trends and fashion tips. Through these media outlets, readers and viewers all over the world can learn about fashion, making it very accessible.

At the beginning of the 20th century, fashion magazines began to include photographs of various fashion designs and became even more influential on people than in the past. In cities throughout the world these magazines were greatly sought-after and had a profound effect on public clothing taste. Talented illustrators drew exquisite fashion plates for the publications which covered the most recent developments in fashion and beauty. Perhaps the most famous of these magazines was La Gazette du Bon Ton which was founded in 1912 by Lucien Vogel and regularly published until 1925 (with the exception of the war years).

Vogue, founded in the US in 1892, has been the longest-lasting and most successful of the hundreds of fashion magazines that have come and gone. Increasing affluence after World War II and, most importantly, the advent of cheap colour printing in the 1960s led to a huge boost in its sales, and heavy coverage of fashion in mainstream women's magazines—followed by men's magazines from the 1990s. One such example of Vogue's popularity is the younger version, Teen Vogue, which provides clothing and trends that are more targeted toward the "fashionista on a budget." Haute couture designers followed the trend by starting the ready-to-wear and perfume lines, heavily advertised in the magazines, that now dwarf their original couture businesses. Television coverage began in the 1950s with small fashion features. In the 1960s and 1970s, fashion segments on various entertainment shows became more frequent, and by the 1980s, dedicated fashion shows such as Fashion-television started to appear. FashionTV was the pioneer in this undertaking and has since grown to become the leader in both Fashion Television and New Media Channels compared to other Fashion Magazines. Despite television and increasing internet coverage, including fashion blogs, press coverage remains the most important form of publicity in the eyes of the fashion industry.

However, over the past several years, fashion websites have developed that merge traditional editorial writing with user-generated content. Online magazines like iFashion Network, and Runway Magazine, led by Nole Marin from America's Next Top Model, have begun to dominate the market with digital copies for computers, iPhones and iPads. Example platforms include Apple and Android for such applications.

A few days after the 2010 Fall Fashion Week in New York City came to a close, The New Islander's Fashion Editor, Genevieve Tax, criticized the fashion industry for running on a seasonal schedule of its own, largely at the expense of real-world consumers. "Because designers release their fall collections in the spring and their spring collections in the fall, fashion magazines such as Vogue always and only look forward to the upcoming season, promoting parkas come September while issuing reviews on shorts in January," she writes. "Savvy shoppers, consequently, have been conditioned to be extremely, perhaps impractically, farsighted with their buying."

Ethnic Fashion is defined as the Fashion of Multicultural groups such as African-American, Hispanics, Asians, etc. Examples of Ethnic Designer are FUBU, BabyPhat, FatFarm, Sean John, Etc. It is estimated that Ethnic Fashion has contributed over 25 Billion dollars in revenues, thus making them a large, very important part of the fashion industry.

Read more about this topic:  Fashion

Other articles related to "media":

United States - Hate Speech in Media
... In January, 2009, the National Hispanic Media Coalition (NHMC), a not for profit organization with a mission to improve the image of American Latinos as portrayed by the media ... urges the Commission to examine the extent and effects of hate speech in media, including the likely link between hate speech and hate crimes, and to explore non-regulatory ways in which to ... in the FCC’s proceeding on the Future of Media and Information Needs of Communities in the Digital Age ...
Gold Coast, Queensland - Cultural - Media
... The daily, local newspaper is The Gold Coast Bulletin which is published by News Corporation ... Newspapers from Brisbane, Sydney, Melbourne, Adelaide and Northern NSW towns such as Tweed Heads and Lismore are also available ...
4o D - Television Platforms - Virgin Media
4oD is available on Virgin Media's cable television service ... In 2007, Virgin Media announced plans to offer high definition programming through 4oD but as of 2012 no further information has been released ...
Economy Of Macau - Sectors - Media
... Link to actual article Macau has reportedly the highest "media density" in the world - nine Chinese-language dailies, three Portuguese-language dailies, two English-language dailies and about half a dozen ... Ignite Media Group is the enclave's most dominant media company ...

Famous quotes containing the word media:

    The media no longer ask those who know something ... to share that knowledge with the public. Instead they ask those who know nothing to represent the ignorance of the public and, in so doing, to legitimate it.
    Serge Daney (1944–1992)

    Today the discredit of words is very great. Most of the time the media transmit lies. In the face of an intolerable world, words appear to change very little. State power has become congenitally deaf, which is why—but the editorialists forget it—terrorists are reduced to bombs and hijacking.
    John Berger (b. 1926)