A campaign manager is a paid or volunteer individual, whose role is to coordinate the campaign's operations such as fundraising, advertising, polling, getting out the vote (with direct contact to the public), and other activities supporting the effort, directly.
Apart from the candidate, they are often a campaign's most visible leader. However, modern campaign managers, particularly at the presidential level, are mostly concerned with executing strategy, not setting it. The senior strategists are typically outside political consultants, primarily pollsters and media consultants.
Particularly for large, well-funded campaigns, campaign managers often manage a huge number of staffers and volunteers in a variety of departments, while also coordinating closely with the candidate and outside consultants.
In the US, increasingly, campaign management has been a speciality occupation. The top-tier of managers will move throughout the country working on a different campaign each election cycle. The challenges of building a successful operation from scratch in less than 2 years makes experienced professionals increasingly valuable.
In addition to their past experience, experienced campaign managers also bring with them knowledge of campaign management tools and relationships with political consultants.
Other articles related to "campaign manager, campaign":
... She was Kerry's second campaign manager she replaced Jim Jordan in November 2003, after Jordan was fired by Kerry ... In 1986 she was the campaign manager for Senator Patrick Leahy (D-VT) ... Following the Kerry campaign, Cahill was a fellow at the Harvard Institute of Politics at Harvard University's John F ...
... In 1952, Chotiner served as campaign manager for Knowland ... The strategist also served as Holt's campaign manager in the California 22nd Congressional district Republican primary ... made no public use of the file in the campaign ...
... Dodd's campaign advisors included Sheryl Cohen, campaign manager and Dodd's Chief of Staff in the Senate Jim Jordan, senior adviser who served as the campaign manager for ...
... New York State Gubernatorial Campaign Manager Alfred E ... New York State Gubernatorial Campaign Manager Franklin D ... Roosevelt 1928–1930, Presidential Campaign Manager Franklin D ...
Famous quotes containing the words manager and/or campaign:
“I knew a gentleman who was so good a manager of his time that he would not even lose that small portion of it which the calls of nature obliged him to pass in the necessary-house, but gradually went through all the Latin poets in those moments. He bought, for example, a common edition of Horace, of which he tore off gradually a couple of pages, read them first, and then sent them down as a sacrifice to Cloacina: this was so much time fairly gained.”
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“The war on privilege will never end. Its next great campaign will be against the privileges of the underprivileged.”
—H.L. (Henry Lewis)