What is brand name?

Some articles on brand, brand name, brand names, brands:

Rebranding
... design, or combination thereof for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, and competitors ... Far from just a change of visual identity, rebranding should be part of an overall brand strategy for a product or service ... This may involve radical changes to the brand's logo, brand name e.g.orphan initialism, image, marketing strategy, and advertising themes ...
Brand Name Creation - Global Brand Variables - Brand Name - Types of Brand Names
... Brand names come in many styles ... name like Hewlett-Packard, Dell or Disney Geography Many brands are named for regions and landmarks like Cisco and Fuji Film Personification Many brands take their names from myth like Nike or from the ... Most products have some kind of brand identity, from common table salt to designer jeans ...
Finlux
... Finlux is a brand of consumer electronic related products, ranging from radio receivers to plasma televisions and DVD players it was also the name of two companies that owned the ... Over the years, the brand has been owned by several international companies ...
Figyelő - Brand Name, Supplements
... Figyelő's brand name is also used for the quarterly, thematic publication Figyelő Trend that covers some major market fields each year ...

Famous quotes containing the word brand:

    The question mark is alright when it is all alone when it
    is used as a brand on cattle or when it could be used
    in decoration but connected with writing it is
    completely entirely completely uninteresting.... A
    question is a question, anybody can know that a
    question is a question and so why add to it the
    question mark when it is already there when the
    question is already there in the writing.
    Gertrude Stein (1874–1946)

    We should always remember that the work of art is invariably the creation of a new world, so that the first thing we should do is to study that new world as closely as possible, approaching it as something brand new, having no obvious connection with the worlds we already know. When this new world has been closely studied, then and only then let us examine its links with other worlds, other branches of knowledge.
    Vladimir Nabokov (1899–1977)