The HBO Voyeur Project

The HBO Voyeur Project was a theatrical multimedia experience and marketing campaign launched in the summer of 2007 using Voyeurism as a vehicle. Content related to the characters is scattered online in fictional web pages, in photo and video clips on media sharing platforms such as Flickr and YouTube, in blogs and social networks, on the HBO channels, and through mobile content. The focus seems to be on people living in eight fictional apartments on the corner of Broome Street and Ludlow Street. The display was projecting on a massive scale on the side of a building on Broome and Ludlow street on June 28 - July 1, from 9 - 11pm, and again from July 5 - July 8. The same film is set to music on the website at HBOVoyeur The site's slogan was "See what people do when they think no one is Watching." The residences and their respective stories appear in New York City.

Read more about The HBO Voyeur Project:  Story, HBO Voyeur On Demand, Development, Viewer Response, Attribution Dispute

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The HBO Voyeur Project - Attribution Dispute
... In June 2008, HBO Voyeur collected several high-profile awards at Cannes, "including two Grand Prix trophies in the outdoor and promotion categories, five Golds, a Silver and a Bronze in media, cyber ... debate over who should receive attribution for multiplatform projects that leverage the expertise of multiple partners and agencies ...

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