A slogan is a memorable motto or phrase used in a political, commercial, religious, and other context as a repetitive expression of an idea or purpose. The word slogan is derived from slogorn which was an Anglicisation of the Scottish Gaelic sluagh-ghairm tanmay (sluagh "army", "host" + gairm "cry"). Slogans vary from the written and the visual to the chanted and the vulgar. Their simple rhetorical nature usually leaves little room for detail, and a chanted slogan may serve more as social expression of unified purpose, than as communication to an intended audience.
Marketing slogans are often called taglines in the United States or straplines in the U.K. Europeans use the terms baselines, signatures, claims or pay-offs.
Other articles related to "slogan, slogans":
... Liberty or Death is a slogan made famous during the independence struggle of several countries, notably including the United States of America, Brazil, Bulgaria, Greece, the Republic of Macedonia ... Liberty or Death (Bulgaria) (Свобода или смъртъ), a Bulgarian slogan used on Bulgarian revolutionary flags during and after the April Uprising of 1876 ... sloboda ili smrt liberty or death), a slogan of Macedonian revolutionaries from Macedonia and the Internal Macedonian ...
... A slogan is a memorable motto or phrase ... Slogan may also refer to Slogan (heraldry) Slogans (film), a 2001 Albanian film "Slogans" (song), a remixed version of Bob Marley song released in 2005 ...
... del Encanto, or Tierra Encantada (01999-01-011999) Slogan "Everybody is Somebody in New Mexico" (1975) Question "Red or Green?" (01999-01-011999) Answer "Red and Green or Christmas." (0199 ...
... Slogan "أصالة و تواصل", (Arabic slogan, pronounced SABAFON.. ... Hamzatulwasl) meaning SABAFON.. ...
Famous quotes containing the word slogan:
“There is a grandeur in the uniformity of the mass. When a fashion, a dance, a song, a slogan or a joke sweeps like wildfire from one end of the continent to the other, and a hundred million people roar with laughter, sway their bodies in unison, hum one song or break forth in anger and denunciation, there is the overpowering feeling that in this country we have come nearer the brotherhood of man than ever before.”
—Eric Hoffer (19021983)
“Moreover, the slogan highbrows and lowbrows, unite!, which he had spouted already, is all wrong since true highbrows are highbrows because they do not unite.”
—Vladimir Nabokov (18991977)
“The slogan offers a counterweight to the general dispersion of thought by holding it fast to a single, utterly succinct and unforgettable expression, one which usually inspires men to immediate action. It abolishes reflection: the slogan does not argue, it asserts and commands.”
—Johan Huizinga (18721945)