Portable Content Format - Benefits of PCF

Benefits of PCF

  • Simplified interchange of interoperable interactive content, both between content providers, and between content providers and platform operators;
  • The ability for content providers and platform operators to choose the best possible tool for their business at all points of the iTV production chain;
  • Deployment of interactive content beyond primary markets;
  • Reduced production costs for interactive content stimulating new business models.

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