Media Agency

Media Agency

An advertising agency or advert agency is a service business dedicated to creating, planning, and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients.

Typical ad agency clients include businesses and corporations, non-profit organizations and government agencies. Agencies may be hired to produce television commercials and radio commercials as part of an advertising campaign.

Read more about Media AgencyHistory, Types of Advertising Agencies

Other articles related to "media agency, agency":

Media Agency - Agency Departments - Other Departments and Personnel
... forgotten, but integral, department within an advertising agency is traffic ... The traffic department regulates the flow of work in the agency ... Traffic increases an agency's efficiency and profitability through the reduction of false job starts, inappropriate job initiation, incomplete information sharing, over- and under-cost ...
Caribbean Tourism Organization - History - Media Agency
... Appointed the7stars as their media planning and buying agency in 2010. ...

Famous quotes containing the words agency and/or media:

    It is possible that the telephone has been responsible for more business inefficiency than any other agency except laudanum.... In the old days when you wanted to get in touch with a man you wrote a note, sprinkled it with sand, and gave it to a man on horseback. It probably was delivered within half an hour, depending on how big a lunch the horse had had. But in these busy days of rush-rush-rush, it is sometimes a week before you can catch your man on the telephone.
    Robert Benchley (1889–1945)

    The corporate grip on opinion in the United States is one of the wonders of the Western World. No First World country has ever managed to eliminate so entirely from its media all objectivity—much less dissent.
    Gore Vidal (b. 1925)