Jim E. Mora

Jim E. Mora

James Ernest Mora (born May 24, 1935) is the former head coach of the USFL's Philadelphia/Baltimore Stars and the NFL's New Orleans Saints and Indianapolis Colts. He played football at Occidental College where he was also a member of the Alpha Tau Omega fraternity. His son Jim L. Mora is the current head coach of the UCLA Bruins.

As an NFL coach, Mora is well known for turning two of the NFL's consistently losing franchises into perennial post-season contenders, his lack of success once he got his teams to the playoffs, and his often impassioned post-game tirades and press conferences, including his oft-quoted "Coulda, Woulda, Shoulda," "Diddly Poo," and "Playoffs?" tirades.

Read more about Jim E. MoraEarly Career, USFL, New Orleans Saints, Indianapolis Colts, Coaching Philosophy, Head Coaching Record, Life After Coaching

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