JaHeRo is the video blog (vlog) started by Rosie O'Donnell on her website Rosie.com answering fans questions, giving behind the scenes information and serving as a video diary. Originally featuring only O'Donnell and her hair and make-up artist Helene Macaulay they were soon joined by her writer from The Rosie O'Donnell Show, Janette Barber. O'Donnell, her producer Barber, and Macaulay created unscripted video blogs Monday through Thursday prior to taping, during which they answered user-submitted questions. Called Jahero, which has each of their first name's letters in it, they occasionally had short cameo appearances by View co-hosts Joy Behar, Elisabeth Hasselbeck, and Barbara Walters. Jenny McCarthy appeared once briefly, as has Hasselbeck's mother-in-law and O'Donnell's mother-in-law, her wife Kelli's mother. Kathy Griffin also appeared, where she read some of the questions. It became so popular that O'Donnell and her creative team considered an "on the road" version of the video blog utilizing fan-submitted suggestions. O'Donnell was the front runner for the "best celebrity blogger" category in the 2007 Blogger's Choice Awards which she won.
They adopted Bonnie Tyler's "Holding Out for a Hero" as their unofficial theme song with O'Donnell quite frequently singing the chorus as "I Need JAHERO" after it was suggested by a blogger on Rosie's site.
The New York Times' television critic and journalist Virginia Heffernan praised O'Donnell for being able to be "so watchable" even though she has "no commercials, no scripts, no music, no wardrobe, no crew."he videos are pure Rosie, in the sense that with their unforgiving lighting and absent production values Ms. O’Donnell, the comic-actress-host, is revealing the last of whatever she was holding back on daytime television. The spectacle of her both humbled and emboldened ... without bronzer to contour her face or concealer to hide her fatigue, or directors to keep her coloring within the political and professional lines. And, man, is this girl good on screen. seems to be experimenting with an emo style, the morose deadpan known to YouTubers but anathema to TV and stage veterans like herself. But the Rosie-unplugged thing works. —Virginia Heffernan, "Really, Really Rosie", The New York Times, June 21, 2007
Read more about Jahero: History
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