Advertising
Some of FedEx's ad campaigns:
- "When it Absolutely, Positively has to be there overnight" – 1978–1983
- "It's not Just a Package, It's Your Business" – 1987–1988
- "Our Most Important Package is Yours" – 1991–1994
- "Absolutely, Positively Anytime" – 1995
- "The Way the World Works," 1996–1998
- "Be Absolutely Sure," 1998–2000
- "This is a Job for FedEx," 2001–2002
- "Don’t worry, there's a FedEx for that,” 2002–2003
- "Relax, it’s FedEx," 2004–2008
- "We Understand," 2009–present
- "WeLiveToDeliver" 2009–present
- "Brown Bailout" 2009–present
- "The World On Time" 2009–present
Read more about this topic: FedEx
Other articles related to "advertising":
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Famous quotes containing the word advertising:
“Now wait a minute. You listen to me. I’m an advertising man, not a red herring. I’ve got a job, a secretary, a mother, two ex- wives, and several bartenders dependent on me. And I don’t intend to disappoint them all by getting myself slightly killed.”
—Ernest Lehman (b.1920)
“The growing of food and the growing of children are both vital to the family’s survival.... Who would dare make the judgment that holding your youngest baby on your lap is less important than weeding a few more yards in the maize field? Yet this is the judgment our society makes constantly. Production of autos, canned soup, advertising copy is important. Housework—cleaning, feeding, and caring—is unimportant.”
—Debbie Taylor (20th century)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)