Chronology of Adult Videos in Japan - 1980s - Nikkatsu and Roman Porno

Nikkatsu and Roman Porno

In the late 1960s, the pink film, or adult film market in Japan was largely the realm of low-budget independent companies. With their audience being lost to television and the importation of American films, Nikkatsu, Japan's major film studios were struggling for survival. Seeking to attract a new audience, Toei entered the sexploitation market in 1971 with its "Pinky Violence" series. Takashi Itamochi, president of Nikkatsu, Japan's oldest major film studio, made the decision to put the company's high production values and professional talent into the adult, or pink film industry as a way of attracting a new audience. When Nikkatsu launched its Roman Porno series in November 1971 with the Apartment Wife series, these often well-made and artistic softcore pornographic films proved popular with both the public and the critics. This introduction of pornography into mainstream Japanese movie theaters has been credited with saving Nikkatsu from collapse at that time. Nikkatsu produced nothing but Roman Porno films for the next 17 years, releasing an average of three such films a month.

Other large studios such as Shintoho and Million Films would follow Nikkatsu into the big-budget pink film, but Nikkatsu remained the dominant producer of high-production theatrical pornography in Japan. By the end of the 1970s, Nikkatsu's Roman Porno together with pink films by other companies made up over 70% of the domestic Japanese film market.

Read more about this topic:  Chronology Of Adult Videos In Japan, 1980s

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