What are special idents?

Some articles on special idents, ident:

Computer Originated World - BBC1 - Special Idents
... Title Air dates Red Robin Christmas 1985 This ident had the new ‘BBC1’ logo in a snowy landscape with a robin sitting on it fluttering its wings, with another robin rotating around the logo ... This was the last mechanical ident produced for the channel ... The ident was accompanied by hand animated promotional trails featuring the robins ...

Famous quotes containing the word special:

    ... there has been a very special man in my life for the past year. All I’ll say about him is that he’s kind, warm, mature, someone I can trust—and he’s not a politician.
    Donna Rice (b. c. 1962)