Vaughn Juares (born in Fontana, California) is founder and managing partner of FilmDemic, a media and technology company. In 1999, he co-founded SER International Corp., whose clients included Sony Discos, Univision Music Group, EMI Latin, Fonovisa Records and others. While leading SER, Vaughn was best known for his work with artist Pilar Montenegro whose number one Billboard Chart hit "Quitame Ese Hombre" holds a Billboard honor as one of the longest-lasting number one tracks and for his work with Jennifer Peña and her song "Vamos Al Mundial", the official song of the FIFA World Cup written by Rudy Pérez. His video for Peña's "Vivo Y Muero En Tu Piel" was acclaimed for its stunning contrast, having been photographed in 2004 at the Saint Paul Winter Carnival's Ice Palace. Juares' work in Spanish-language music videos was part of the trend to modernize Regional Mexican music videos.