Following the airing of the commercials, in June 2002 an estimated 1 to 2 million children competed in matches following the Scorpion KO rules in about a dozen cities worldwide, including London (in the Millennium Dome), Beijing, and Buenos Aires.
Nike considered the campaign a success, with Nike president Mark Parker commenting, "This spring's integrated football marketing initiative was the most comprehensive and successful global campaign ever executed by Nike."
Read more about this topic: Secret Tournament
Other articles related to "impact":
... It also rejected the environmental impact assessments made and the remedial actions taken by the project authorities ... review on the need for a more effective central management in the Narmada Basin on environment impact studies and mitigation programmes ... will result in there being an adverse ecological impact there is no reason to conclude that the Environmental Sub-group is not functioning effectively ...
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... the landing gear down would provide some shock absorption on impact ... The tail section broke off from the force of the impact, and the rest of the aircraft bounced several times, shedding the landing gear and engine nacelles and breaking the ... On the final impact, the right wing was sheared off and the main part of the aircraft skidded sideways, rolled over on to its back, and slid to a stop upside-down in a corn field to the right of Runway 22 ...
Famous quotes containing the word impact:
“As in political revolutions, so in paradigm choicethere is no standard higher than the assent of the relevant community. To discover how scientific revolutions are effected, we shall therefore have to examine not only the impact of nature and of logic, but also the techniques of persuasive argumentation effective within the quite special groups that constitute the community of scientists.”
—Thomas S. Kuhn (b. 1922)
“One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.”
—Joshua Meyrowitz, U.S. educator, media critic. The Blurring of Public and Private Behaviors, No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)
“The question confronting the Church today is not any longer whether the man in the street can grasp a religious message, but how to employ the communications media so as to let him have the full impact of the Gospel message.”
—Pope John Paul II (b. 1920)