PlayStation 3 - History - Launch


The PlayStation 3 was first released in Japan on November 11, 2006 at 07:00. According to Media Create, 81,639 PS3 systems were sold within 24 hours of its introduction in Japan. Soon after its release in Japan, the PS3 was released in North America on November 17, 2006. Reports of violence surrounding the release of the PS3 include a customer shot, campers robbed at gunpoint, customers shot in a drive-by shooting with BB guns, and 60 campers fighting over 10 systems.

The console was originally planned for a global release through November, but the European and rest-of-the-world's release was delayed "until March" at the start of September. With it being a somewhat last-minute delay, some companies had taken deposit-based pre-orders, to which Sony informed customers that they were eligible for full refunds or could continue the pre-order. On January 24, 2007, Sony announced that the PlayStation 3 would go on sale on March 23, 2007 in Europe, Australia, the Middle East, Africa and New Zealand. The system sold about 600,000 units in its first two days. On March 7, 2007, the 60 GB PlayStation 3 launched in Singapore with a price of S$799. The console was launched in South Korea on June 16, 2007 in a single version equipped with an 80 GB hard drive and IPTV.

Read more about this topic:  PlayStation 3, History

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Famous quotes containing the word launch:

    Now launch the small ship, now as the body dies
    and life departs, launch out, the fragile soul
    in the fragile ship of courage, the ark of faith
    with its store of food and little cooking pans
    and change of clothes,
    —D.H. (David Herbert)

    I had often stood on the banks of the Concord, watching the lapse of the current, an emblem of all progress, following the same law with the system, with time, and all that is made ... and at last I resolved to launch myself on its bosom and float whither it would bear me.
    Henry David Thoreau (1817–1862)