NFL On Television - Blackout Policies - No Opposing Games

No Opposing Games

Another policy to encourage sellouts, is that no other NFL game can air opposite the local club's broadcast on the primary market's affiliate due to NFL rules.

  • If a local club's broadcast is at home in the early game of a doubleheader, the other network (which shows the single game) may only show a game during the late time slot.
  • If a local club's broadcast is at home in the late game of a doubleheader, the other network (which shows the single game) may only show a game during the early time slot.
  • If a local club is playing at home, and the broadcast is shown by the single game network, the other network (which shows the doubleheader) may only air one game in that market; either early or late (the slot which the local club is not playing).
  • If a local club is playing away, and the broadcast is shown by the single game network, the other network (which shows the doubleheader) may air both of their games.

If a local club is playing on the road on the doubleheader network, the other network can air its single game in the same timeslot opposite the local club's game. However, most affiliates opt against it because such an action usually ensures low ratings. The "no opposing game" policy is a key reason why single game fixtures on the east coast are occasionally scheduled for the late time slot.

This rule does not apply in Week 1 when the US Open Tennis Championships Men's Final is on CBS at 4:30 pm: CBS affiliates may broadcast games opposite a team that has a home game on Fox at the same time in Week 1.

Each TV market, including one hosting a game that is not sold out, is assured of at least one televised game in the early and late time slots, one game on each network, but no network doubleheader in the home market of a game that is not sold out.

The New York and San Francisco Bay Area media markets typically get fewer doubleheaders than other markets as each has two teams, and one of them is at home virtually every week. The main exception is when one of the teams is idle, has its home game televised on the doubleheader network, or is chosen for a prime time game. This policy affects only the club's primary market, not others with signals that penetrate inside the 75-mile radius. It also does not affect viewers of NFL Sunday Ticket in the primary market; all other games remain available.

Read more about this topic:  NFL On Television, Blackout Policies

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