Kim Sơn (restaurant) - Growth and Popularity

Growth and Popularity

The restaurant has an extensive menu of Chinese and Vietnamese dishes, serves weekend Dim Sum It and quickly became a success and In 1993, the La family opened a new $2 million, 22,000-square-foot (2,000 m2) restaurant and banquet facility diagonally across from the original location. At the time it was the largest Chinese restaurant in the state of Texas. A location existed at 7531 Westheimer at Hillcroft, but it has closed.

The success of the restaurant has led to the opening of two additional full service restaurants. One in Stafford, Texas, and the new 35,000-square-foot (3,300 m2) restaurant and ballroom at Bellaire and Wilcrest Boulevards in Houston. Both new locations are located in southwest suburbs that have thriving Asian communities. The company has also opened as several smaller outlets in Houston with limited menus called "Little Kim Sơn.". The chain has become one of the best known restaurants in the state of Texas and has received accolades from such prestigious magazines as Bon Appetit, Esquire, and Food & Wine. The September 1995 issue of Bon Appetit featured Kim Sơn in an article about ethnic restaurants in the United States. The October 1998 issue of Gourmet's reader's choice restaurant awards ranked Kim Sơn as having the "Best Value" in the Houston and New Orleans areas. In 2003 Kim Sơn was ranked as the "best other ethnic restaurant" in the Houston Business Journal. In 2002 the same restaurant ranked second place of the Houston Business Journal's rankings of the best Chinese restaurants.

In 2005, the La family opened Asia in conjunction with the new L’Auberge du Lac Hotel & Casino in Lake Charles, Louisiana. In 2008, the family opened another Asia in conjunction with Boomtown Casino New Orleans in Harvey, Louisiana.

In 1995 Allison Cook of the Houston Press described Kim Sơn as the most prominent "success story as the Great Houston Restaurant Parable."

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