Zeldman has blogged and published independent web content since 1995. In 1998, he began the e-zine A List Apart, which focuses on best practices and innovations in web design and front-end development. Zeldman used A List Apart as an evangelical platform, showing designers how to use web standards to achieve accessible, search-engine-friendly sites that cost less to produce and work better across platforms. Since 2007, A List Apart has conducted surveys of web designers, creating one of the first public pictures of the profession as it is practised in the U.S. and worldwide.
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