Exploitation film is an informal label which may be applied to any film which is generally considered to be both low budget and of low moral or artistic merit, and therefore apparently attempting to gain financial success by "exploiting" a current trend or a niche genre or a base desire for lurid subject matter. The term "exploitation" is common in film marketing for promotion or advertising in any type of film. These films then need something to exploit, such as a big star, special effects, sex, violence, or romance. An "exploitation film", however, due to its low budget, relies more heavily than usual on "exploitation". Very often, exploitation films are widely considered to be of low quality, and are generally "B movies". Even so, they sometimes attract critical attention and cult followings. Some films which might readily be labeled as "exploitation films" have become trend setters and of historical importance in their own right, such as Night of the Living Dead (1968). Some films also might be advertised by the producers themselves as "exploitation films" in order to pique the interest of those who seek out films of this type.
Famous quotes containing the words film and/or exploitation:
“I think of horror films as art, as films of confrontation. Films that make you confront aspects of your own life that are difficult to face. Just because youre making a horror film doesnt mean you cant make an artful film.”
—David Cronenberg (b. 1943)
“The only phenomenon with which writing has always been concomitant is the creation of cities and empires, that is the integration of large numbers of individuals into a political system, and their grading into castes or classes.... It seems to have favored the exploitation of human beings rather than their enlightenment.”
—Claude Lévi-Strauss (b. 1908)