Celebrities
Many successful models have represented CoverGirl Cosmetics, including Tyra Banks, Brandy, Molly Sims, Faith Hill, Queen Latifah, Rihanna, Keri Russell, Taylor Swift, Carrie Tivador, Dania Ramirez, and Drew Barrymore. Because of Jennifer O'Neill's successful thirty-year relationship with CoverGirl as spokeswoman, her face has become widely recognized as the face of CoverGirl.
Christie Brinkley modelled for the company for over 20 years, the longest running cosmetics contract of any model in history. Recently she was rehired to represent their Advanced Radiance Age-Defying Liquid Makeup foundation. Also, Daniel Harris of Round Rock Texas, became the first male model, and talk show host Ellen DeGeneres has been featured as the model for "Simply Ageless" cosmetic products. Recently, CoverGirl has contracted American gymnasts Alicia Sacramone, Shawn Johnson and Nastia Liukin to represent CoverGirl, the first athletes to do so. CoverGirl had also given a $100,000 contract to the winners of Cycle 3 through 18 of the popular modeling reality television show, America's Next Top Model, made Eva Pigford, Naima Mora, Nicole Linkletter, Danielle Evans, CariDee English, Jaslene Gonzalez, Saleisha Stowers, Whitney Thompson, McKey Sullivan, Teyona Anderson, Nicole Fox, Krista White, Ann Ward, Brittani Kline, Lisa D'Amato, and Sophie Sumner official Covergirls.
In 2011, Paula Patton, Jessica Stam, and Sofía Vergara were named the new faces of CoverGirl.
In early 2012, a CoverGirl commercial starring Sofia Vergara and Ellen DeGeneres started airing on national television. The commercial was featured, and promoted by both women on The Ellen DeGeneres Show.
In August 2012, Pink and Janelle Monáe were chosen as the newest spokeswomen for CoverGirl.
Read more about this topic: Cover Girl, Endorsers
Famous quotes containing the word celebrities:
“A society that presumes a norm of violence and celebrates aggression, whether in the subway, on the football field, or in the conduct of its business, cannot help making celebrities of the people who would destroy it.”
—Lewis H. Lapham (b. 1935)
“Passengers in 1937 totaled 270,000; so many of these were celebrities that two Newark newspapers ran special airport columns.”
—For the State of New Jersey, U.S. public relief program (1935-1943)