Corporate Accountability International - Current Campaigns

Current Campaigns

In 1994 Corporate Accountability International launched the Challenging Big Tobacco Campaign. In 2003, years of campaigning culminated in the adoption of the world's first public health and corporate accountability treaty -- the World Health Organization Framework Convention on Tobacco Control. They spent the fall of 2005 working alongside other organizations to get a number of African countries to ratify the treaty and also gained notice for their attempts to get the US to ratify the Framework Convention on Tobacco Control. In 2009 they gained notice for instigating the removal of tobacco company representatives from a UN-backed meeting on tobacco smuggling. The Challenging Big Tobacco Campaign is currently focused on expanding implementation and enforcement of the Framework Convention on Tobacco Control.

In 2004 Corporate Accountability International launched the Think Outside the Bottle Campaign to promote, protect and ensure public funding for public water systems and challenge corporations who undermine public confidence in tap water. Recently, Corporate Accountability International’s Think Outside The Bottle Campaign has garnered international notice. The campaign has been supported by Salt Lake City mayor Rocky Anderson, who has also begun his own “Knock Out Bottled Water” website, San Francisco mayor Gavin Newsom, and more. The campaign also played a major role in the July 2007 decision by PepsiCo to change the label on their Aquafina bottled water to more plainly state it is sourced from public water. The campaign was also featured on NBC Nightly News in October 2007. On World Water Day March 22, 2010 Corporate Accountability International released the film Story of Bottled Water with the Story of Stuff project.

In 2009 Corporate Accountability International launched the Value Meal Campaign challenging corporate abuse of food by the fast food industry. The campaign demands to the fast food industry include: stop fast food marketing, promotion and sponsorship that appeals to children and teenagers; stop manipulating public health policy and nutrition science; and provide complete, accurate and non-promotional information about the health risks of fast food. On a similar tack, in April 2010 the nonprofit began calling for the 'retirement' of Ronald McDonald, saying the venerable mascot fuels childhood obesity.

Members of the campaign advisory board include Frances Moore Lappé author of Diet for a Small Planet, Susan Linn, EdD co-founder and director of The Campaign for a Commercial-Free Childhood, Marion Nestle Ph.D., M.P.H., the Paulette Goddard Professor of Nutrition, Food Studies, and Public Health at New York University, Ronnie Cummins National Director of the Organic Consumers Association, David L. Katz MD, MPH, FACPM, FACP Director and founder of Yale University’s Prevention Research Center, Raj Patel, PHD author of Stuffed and Starved: The Hidden Battle for the World Food System, Scot Quaranda the Campaign Director for Dogwood Alliance, Michele Simon, JD, MPH author of Appetite for Profit: How the Food Industry Undermines Our Health and How to Fight Back, and Judy Wicks founder of Philadelphia’s White Dog Cafe.

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