Collective Intelligence - Examples


Political parties mobilize large numbers of people to form policy, select candidates and finance and run election campaigns. Knowledge focusing through various voting methods allows perspectives to converge through the assumption that uninformed voting is to some degree random and can be filtered from the decision process leaving only a residue of informed consensus. Critics point out that often bad ideas, misunderstandings, and misconceptions are widely held, and that structuring of the decision process must favor experts who are presumably less prone to random or misinformed voting in a given context.

Military units, trade unions, and corporations satisfy some definitions of CI — the most rigorous definition would require a capacity to respond to very arbitrary conditions without orders or guidance from "law" or "customers" to constrain actions. Online advertising companies are using collective intelligence to bypass traditional marketing and creative agencies.

In Learner generated context a group of users marshal resources to create an ecology that meets their needs often (but not only) in relation to the co-configuration, co-creation and co-design of a particular learning space that allows learners to create their own context. Learner generated contexts represent an ad hoc community that facilitates coordination of collective action in a network of trust. An example of Learner generated context is found on the Internet when collaborative users pool knowledge in a "shared intelligence space" such as Wikipedia. As the Internet has developed so has the concept of CI as a shared public forum. The global accessibility and availability of the Internet has allowed more people than ever to contribute and access ideas. (Flew 2008)

Improvisational actors also experience a type of collective intelligence which they term 'Group Mind'. A further example of collective intelligence is found in idea competitions.

Specialized information site such as Digital Photography Review or Camera Labs is an example of collective intelligence. Anyone who has an access to the internet can contribute to distributing their knowledge over the world through the specialized information sites.

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