Alder Valley - The NBC Era - Liveries

Liveries

The buses began to be painted in dark red and cream, with small Tilling-style Alder Valley fleetnames with gold coloured lettering in early 1972. In keeping with the NBC policy, however, poppy red was soon applied (from December 1972), with a white stripe at waist level (single-deckers) or above the lower windows (double-deckers), along with white double-N logo, bold white fleetnames and light grey wheels. The logo later appeared in red and blue on a round-cornered white rectangular background. In the early days of the NBC livery, cream coloured NBC-style fleetnames/logos were applied to those vehicles which retained A&D two-tone green/cream or the early red/cream liveries. Alder Valley coaches were painted white all over with the red and blue "NATIONAL" fleetname and logo, with the Alder Valley fleetname less-prominently. "Dual-purpose" vehicles (i.e. bus -bodied vehicles fitted with coach seats and used mainly on long-distance stage-carriage services but also on express services, private hire, excursions and local stage-carriage services) were painted poppy red below waist level and white above, with red fleetnames and logos. A variation was a white livery with broad red band at waist level. In 1977 (and for some time afterwards) a Dennis Loline carried a silver and red livery in honour of the Queen's Silver Jubilee. Later, coaches carried a livery of white with an angular application of black and red horizontal stripes; this was also applied to the company's open-top double-decker based at Aldershot depot (see illustration). Coaches used on the London express services carried "Londonlink" branding from this point. There were, however, a large number of variations from the above standards.

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