63336

63336 (formerly known as Any Question Answered or AQA 63336), is a premium-rate SMS mobile question and answer service and micropublishing service based in the United Kingdom, operated by 63336 Ltd (formerly IssueBits Ltd). Mobile phone users can text 63336 with any question and get a reply, on a charge per question basis. Launched in April 2004 by former Symbian CEO Colly Myers and Paul Cockerton (Head of Global Marketing Communications at Symbian), the service has gone on to receive widespread media coverage, and has answered over 24 million questions. Spin off publications have also been produced based on questions received and answers sent. After 5 years of providing their mobile question and answer service, in April 2009 the company also launched a commercial SMS text based micro-blogging service, AQA2U, similar to Twitter, in which 63336 and third parties can set up their own publishing topics, and send text updates to subscribers via 63336, receiving a share of the text message charge to subscribers. This service was discontinued just over a year later.

The self-employed researchers are paid just 30p per question, and this stayed the same when the cost to the customer rose from £1 per text message to £1.50, much to the disgruntlement of the staff. Given the time taken to fully research answers, researchers are typically known to earn under the national average wage.

Read more about 63336:  History, 63336 Question and Answer Service, Marketing, AQA2U Micropublishing Service, Regulation, In Popular Culture, Further Reading